Orda raises $1.1m in pre-seed for software development for African chefs, caterers, and restaurants

Orda announced that it has completed its $1.1 million preseed raise after 18 months of building, iterating and testing.

Orda and Orda.Africa raises 1.1 million

Lofty Inc Capital led the round, with participation from Techstars-Boul, Magic Fund and Hustle Fund, Norrsken Foundation and Microtraction. Enza Capital and Agrolay Advisors also participated.

Guy Futi (CEO), Adinlewa Fikayo (CTO), Mark Edomwande and Kunle Ogungbamila founded Orda.Africa, a cloud-based restaurant operation system for African chefs and owners of food businesses.

Orda’s ePos and integrations and lending solutions allow Africa’s many food business owners to scale up and grow their businesses. Restaurants can now manage their entire operations with Orda.

Orda developed a full-stack solution to integrate local payments, logistic companies, while building inventory management and business analytics for small- to medium-sized food enterprises. It claims it is the only technology solution that allows restaurants on the continent to accept and process all of their online, in-store, social media, Whatsapps, Jumia Foods, Glovo, Bolt Food orders using a single interface.

Guy Futi (CEO of Orda) spoke about the inspiration behind the technology. A small food business owner used to spend as much as 4 hours per day reconciling transactions and trying to recover losses. Before Orda they could do that for up to 4 hours each day. That burden was something we sought to reduce. We discovered that many food business owners weren’t fully connected with online sales channels and local payment systems. Their operations were made even more difficult .”

Cloud-based points for sales are a relatively new technology, but they have seen a rise in popularity in recent times.

 

Orda announced that it has completed its $1.1 million preseed raise after 18 months of building, iterating and testing.

Lofty Inc Capital led the round, with participation from Techstars-Boul, Magic Fund and Hustle Fund, Norrsken Foundation and Microtraction. Enza Capital and Agrolay Advisors also participated.

Guy Futi (CEO), Adinlewa Fikayo (CTO), Mark Edomwande and Kunle Ogungbamila founded Orda.Africa, a cloud-based restaurant operation system for African chefs and owners of food businesses.

Orda’s ePos and integrations and lending solutions allow Africa’s many food business owners to scale up and grow their businesses. Restaurants can now manage their entire operations with Orda.

Orda developed a full-stack solution to integrate local payments, logistic companies, while building inventory management and business analytics for small- to medium-sized food enterprises. It claims it is the only technology solution that allows restaurants on the continent to accept and process all of their online, in-store, social media, Whatsapps, Jumia Foods, Glovo, Bolt Food orders using a single interface.

Guy Futi (CEO of Orda) spoke about the inspiration behind the technology. A small food business owner used to spend as much as 4 hours per day reconciling transactions and trying to recover losses. Before Orda they could do that for up to 4 hours each day. That burden was something we sought to reduce. We discovered that many food business owners weren’t fully connected with online sales channels and local payment systems. Their operations were made even more difficult .”

Cloud-based points for sales are a relatively new technology, but they have seen a rise in popularity in recent times.

The global market is estimated to be $72.8 billion according to a 2021 report. It is projected that it will reach USD 116.27 by 2026. In the US, market leaders, Toast –which Orda is modeled after, announced revenues of $486.4 Million in Q3 2021

Orda in Africa is thought to be one of the first software companies that provides bottom-up software for restaurants. The startup’s cloud-based solution was developed by an African team. It takes into account unique market conditions. Their ePos can operate in remote locations with limited internet access.

“Orda was created from nearly 18 months of customer feedback. We listened to everything from how African restaurants reconcile their inventory to how customers pay to how they handle logistics. We are confident that we can say without hesitation that no one has done more work than us to create an end-to–end solution for our food-business owners. Fikayo Akinwale (CTO) says that we are thrilled to bring digitization to the sector “,.

Cloud-based solutions from the startup are currently available for restaurants in Nigeria, Kenya and other African countries. Orda processes thousands of weekly transactions each week, and the Gross Merchandise Valu (GMV) has grown at more than 15% every week.

LoftyInc Capital managing partner Idris Ayodeji Bello spoke out about the raise. She said that Orda is creating the digital infrastructure needed to support African restaurants. The team has worked hard to identify the problems African restaurant owners face and is creating a solution that will revolutionize the African food industry. LoftyInc is thrilled to support a solution-oriented team like Orda em>

The startup plans to expand its reach across Europe and increase its growth rate following the raise.

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