Retailo acquires UAE’s DXBUY

Retailo, the fastest-growing B2B startup in Middle East and North Africa (MENAP), recently purchased DXBUY in Dubai. DXBUY is a pioneering online marketplace that connects thousands of cafes and restaurants. The acquisition is part of Retailo’s relentless growth and expansion plans for the MENAP region.

Onboarding DXBUY will develop further inroads for Retailo into the lucrative hotel, restaurant, and café (HORECA) business, enabling the company to scale it across the region. In MENAP, the HORECA industry will reach $60 billion in five years. Taking a bold step into such a large market is in line with Retailo’s mission and aggressive regional growth strategy.

Restaurants, cafes, bars, and hotels (HORECA), use chaotic and informal supply chains to purchase inventory. They must work with multiple suppliers to purchase inventory. This limits their flexibility. Since the orders in a café or restaurant are often seasonal and unpredictable, and top-quality fresh ingredients are crucial, a fixed delivery schedule causes many issues including wastage.

Sometimes, restaurant owners must purchase wholesale products directly to meet their immediate business needs. This can lead to a waste of time and money. This is why there is such a huge demand for a tech-enabled solution.

Using Retailo’s app will ensure a single-window operation that will provide restaurants and cafes a large number of quality ingredients to choose from, price discovery for smart purchases, faster delivery cycle to avoid wastage, tech enabled inventory management, and many other features and services. Since deliveries can take place every day and at the restaurant owner’s convenience, ordering perishables will no longer be an issue thus ensuring end customer satisfaction and increased business value.

Speaking about the acquisition Retailo’s Head of Investment and Strategy Himag Vaidya said, “We are excited about the acquihire of DXBUY and expanding the Retailo family by bringing in formidable talent that will empower restaurants and cafes across MENAP. Retailo is becoming a stronger institution with more reach in different markets and business verticals. We are increasing our regional and commercial footprint and furthering our mission of adding value to the lives of small business owners.”

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