Ritter Insurance Marketing & Integrity Announce a Partnership

Integrity Marketing Group, LLC, a leading distributor of life insurance and wealth management solutions and life insurance, Life and Health Insurance, announced today that it had entered into an agreement to purchase. Ritter Insurance Marketing is based in Harrisburg, Pennsylvania. As part of the acquisition, Craig RitterRitter Insurance Marketing CEO will be a Managing Partner at Integrity. The financial terms were not disclosed.

Ritter Insurance Marketing, an industry innovator, has helped Americans get the life-changing Medicare insurance and prescription drug benefits that they require for more than 25 years. Industry legend Ritter Insurance Marketing founded the genesis company. Cal Ritter in 1994 and has been expertly led by Cal’s son, Craig RitterRitter Insurance Marketing was founded in 2005 by Ritter and their partners.

Under Craig’s visionary guidance, Ritter Insurance Marketing has pioneered many groundbreaking systems that empower brokers and agents to work more efficiently, including an online enrollment system and a quote generator that were among the industry’s first. Through partner offices located across the country, Ritter’s substantial network of 15,000 agents help more than 800,000 clients manage the complexities of Medicare annually. The company was also named one of America’s Best Workplaces. Pennsylvania for seven consecutive years by the Central Penn Business Journal.

“Ritter Insurance Marketing is one of the most recognized and trusted names in the senior market — what they have accomplished over the years has been truly remarkable,” Share Bryan W. AdamsIntegrity CEO and Co-Founder. “This historic partnership will truly benefit all stakeholders: agents, carriers and consumers. Integrity and Ritter bring unique expertise and considerable achievements to the table. By combining our capabilities, we’re unlocking even greater potential to better serve the life, health and wealth needs of more Americans. With our mutual focus on innovation, agents and agencies can deliver the right products to their customers with maximum efficiency by working together. We are so honored that Ritter Insurance Marketing has decided to join Integrity on our journey to innovate the industry, and we’re thrilled to welcome Craig and the entire Ritter team to the Integrity family.”

“With Integrity, we felt an immediate alignment of values and priorities,” Explained Craig RitterRitter Insurance Marketing CEO. “As the market becomes more complex, we know it is essential to offer our agents and brokers the most cutting-edge technology in the industry. Integrity is the ideal partner because they have the resources and scope to deliver our broad vision of service. Blending Integrity’s full-service insurtech platform with our own robust systems will empower our agents and agencies to efficiently manage their leads and relationships and focus on growing their business. Together, Integrity and Ritter offer an intriguing combination of experience, resources, knowledge and support that will allow us to make a more profound and beneficial impact even faster.”

Integrity will accept Ritter Insurance Marketing as a partner in its rapidly-growing network of industry legends and icons. This will help speed up the achievement of their common goals. These experts collaborate closely to optimize processes that safeguard the lives, health, and wealth of all Americans.

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